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Hello Kitty: The Remarkable Story of Sanrio and the Billion Dollar Feline Phenomenon

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Front cover

Hello Kitty: The Remarkable Story of Sanrio and the Billion Dollar Feline Phenomenon is a self-proclaimed "only business book" about the history of Sanrio and Hello Kitty by Ken Belson and Brian Bremner published on November 7, 2003 by John Wiley & Sons.

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