Sanrio Wiki has moved from ShoutWiki. Account creation is closed to prevent spam on a company typically seen in the West for its children's media. If you want an account here (or to activate your old ShoutWiki account here) it is suggested (though you have free will) get your parent/guardian's permission to use the Internet, and contact EvieMelody (X, formally Twitter) re: account creation or article requests.
Note: Sanrio Wiki is not official and is not run by Sanrio Co., Ltd. or related parties. This wiki uses some low resolution content (images, short sound clips) to describe articles, under fair use (for the purpose of illustrating and describing an article only). All rights are reserved by Sanrio and related parties.
Sometimes this wiki may be a little slow, other times it is faster. This is likely server related. On such days, you may want to stockpile edits offline for later.
See also: Sanrio Wiki:COPPA
Kitty Boom
| This is a sociological topic. Unlike other wikis, we welcome original thought, opinions, and research too (under a personal policy that even academia is systematically biased); but an opinion should not be stated to be a fact. This can be balanced with words to reflect this, such as "one idea is that", "on the other hand", and so on. |
The Kitty Boom (Japanese: キティブーム) is a cultural, sociological, or business term specific to Sanrio and kawaii culture. It refers to Hello Kitty becoming exponentially popular. Formally, The Little Twin Stars were more popular.
In fact there was a point where Hello Kitty was losing popularity after her first artist retired, until the introduction of Tinychum as Hello Kitty's friend, and smart marketing strategies (such as Hello Kitty Print Clubs), as well as celebrity recognition made her popular again. This made her so popular that even overseas countries would recognize her more, such as United States.[1]
Another country where the Kitty Boom has occurred is in the United Kingdom, and perhaps it helps that Hello Kitty canonically lives in Suburban London.
References
 This article or section is a stub. You can help Sanrio Wiki by expanding it.
|
