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Sanrio English Master

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Sanrio English Master
Sanrio English Master.jpg
Universe Sanrio English
Japanese name サンリオ英語マスター (Sanrio English Master)
Date of first appearance 2022
Based on Teaching English to young children (Sanrio Japan)
Official links [1] [2]

Sanrio English Master refers to both teaching material for young children, aimed for 0-8 year olds and the Sanrio recruitment campaign. It is scheduled for an official release in March 2023. Some of the preliminary materials are already available for free. Sanrio are hoping that they can get a big computer display monitor.

Description

Learning materials include shapes, and the English (英語) alphabet. Sanrio received more applications than expected, and want to recruit up to 10,000 people (with notification by email on updates).

Other notes

As part of the curriculum:

  • All information is in English.
  • Grammar and vocabulary is required for communication.
  • 1600 minute video
  • Picture books
  • Toys
  • Abundance (immersion(?)/bounty(?))
  • Output
  • There is a free monitor campaign in progress.
    • Step 1: Application
    • Step 2: Experience (December 2022)
    • Step 3: Purchasing application (March 2023)
  • Streaming DVDs with a portable DVD player
  • Picture book reading
  • Enriching the family experience with cuddly toys and building blocks.
  • An original movie is coming soon.
  • There is a speaking device available.

Points

According to Sanrio:

Point 1:

  • Mouth movement and sounds are an important part of language learning.
  • Lip-syncing imitates both voice and movements.

Point 2:

  • Dancing and rhythm is also important.

Point 3:

  • Special tools to kick help.
  • It's fine to go outside.
  • Play time with English letters/(grammatical) characters.

More points:

  • Opportunities for output lead to natural speech.
  • Posture is important

Frequently asked questions

  • "Is it OK if my parents can't speak English?" - Sanrio are more interested in parents who already speak English.
  • "Can 0 year old infants use it?" - They are worried if that is too much of a slope.
  • "How proficient are you at speaking English?" - Since contents, design, delivery are subject to change.

Foundation

  • Sanrio English Master was formed from experts in English communication and developmental cognitive science; Kumiko Sato from NHK E Television (known for えいごであそぼ, "play with English") for coordination/leadership, and professor Kazuo Kai; majoring in baby science, developmental cognitive neuroscience, machine learning; and is known for Iwanami Shinsho's "The Mystery of Babies" (赤ちゃんの不思議). He is also known for Moimoi, Urushī, Moimoi and Keely (Discover Twenty One), as well as TV Tokyo's Shinapushu.
  • Three new mascots were created, Eddy and his friend Pita, as well as Mike the microphone.

Preparations

  • Story
  • Gymnastics
  • Songs

Sanrio wants children to speak fluently, for them to enjoy English, and plans to provide communication/educational toys.

Characters

Some of the characters are:

Merchandise



References

See also

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